Ten Tips for Organizing an Effective Awareness Campaign:

1. Gather a group of great people, dedicated for children’s mental health

2. Schedule regular meetings and set goals early

3. Determine what the message will be and to whom to send the message; suggestions – everyone on the mailing list, local schools, county departments, community centers, hospitals, and pediatricians

4. Brainstorm ideas – ask the “Magic Wand Question” (What would happen if there were no obstacles?) THERE ARE NO BAD IDEAS

5. Prioritize as a group. Set goals and then discuss what objectives will accomplish the goals

6. Become task-centered. Breakdown the objectives and assign tasks

7. Create a timeline and send email updates to members

8. Spread the word, send a press release

9. Support each other by keeping in touch with participants, and offering help if needed

10. Participate in the Children’s Mental Health Week Activity, celebrate the success at a following meeting – discuss how things went, what to improve for next year, and arrange a date for next planning meeting to begin the process for next year